Social learning theory as applied to anorexia: modelling, reinforcement and media
Social learning theory argues that people develop anorexia by watching others restrict food and receiving praise for being thin. Media images of ultra-thin bodies reinforce this process.
Real World
A 2011 study by Becker et al. found that after television was introduced to Fiji, the rate of self-induced vomiting among teenage girls rose sharply as they began modelling the thin body ideals portrayed in Western programmes.
Exam Focus
Distinguish vicarious reinforcement from direct reinforcement in your answer — the distinction demonstrates precise understanding of SLT.
Evaluation Scaffold
A four-step framework for high-quality evaluation. Use this for 'assess', 'evaluate', and 'to what extent' questions.
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