E.F. Schumacher
The economist who argued in 'Small Is Beautiful' that the pursuit of unlimited economic growth is unsustainable, and that economics should prioritise human well-being and environmental sustainability over GDP.
Real World
Bhutan measures national success using Gross National Happiness rather than GDP — a direct policy application of Schumacher's argument that well-being, not growth, should guide economic decisions.
Exam Focus
Quote Schumacher's phrase 'economics as if people mattered' as shorthand for his critique — then explain what mainstream economics ignores to demonstrate precise understanding.
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