Graphology
The study of how language is represented visually on a page or screen through writing systems, handwriting, and visual design. Graphology encompasses typography, layout, and visual communication choices.
Real World
The Sun newspaper uses bold red mastheads, enormous front-page headlines, and minimal body text to create an immediate visual impact, while The Guardian uses a clean sans-serif design and structured columns to project a more measured, serious identity.
Exam Focus
Use the term 'graphology' precisely — it covers all visual presentation choices, not just handwriting or fonts alone.
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