Audience recontextualisation
A creative writing technique where narrative or text is adapted for a different audience, requiring changes in register, content, complexity, and accessibility.
Real World
When Roald Dahl's *Charlie and the Chocolate Factory* was adapted into the 2023 film *Wonka*, the screenplay recontextualised the source for a contemporary family audience — shifting tone, adding backstory, and restructuring for cinematic pacing.
Exam Focus
In transformation tasks, explicitly state *why* each change suits the new audience, not just *what* you changed.
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