Methodological Issues: Validity, Reliability, Generalisability
Methodological issues
Real World
Milgram's obedience study is high in internal validity (the setup controlled variables well) but criticised for low ecological validity, as few real-world situations involve a lab authority figure ordering shocks.
Exam Focus
Distinguish clearly between internal, ecological, and external validity in 'evaluate the methodology' questions — conflating them loses marks.
How well did you know this?