Theme 3:
Ansoff's Matrix (4 strategies), Boston Matrix (4 quadrants), Porter's Five Forces (5 forces), Porter's Strategic Matrix,...
Real World
Apple used Porter's Five Forces to identify high buyer power in smartphones, driving its switch to services (App Store, iCloud) to reduce dependence on hardware sales.
Exam Focus
For 'assess' or 'evaluate' questions on strategic tools, always argue both the strength and limitation of the model before reaching a justified judgement.
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