External Stakeholder
An individual or group outside the organisation who has an interest in or is affected by its activities. Includes custom...
Real World
When Nestlé faced boycotts over its baby formula marketing practices, NGOs and consumer groups — external stakeholders — sustained decades of pressure that forced significant policy changes despite Nestlé being legally compliant.
Exam Focus
Always distinguish external from internal stakeholders and link each group's specific power (e.g. customers withdraw spending, government imposes fines).
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