Integrity (Leadership)
Quality of being honest, principled, consistent in values and actions.
Real World
After Volkswagen's 2015 emissions scandal, CEO Martin Winterkorn resigned because the company had systematically deceived regulators — a case study in what happens when integrity is absent at the top of an organisation.
Exam Focus
Link integrity to long-run business performance (brand reputation, staff trust) rather than treating it as a purely ethical point.
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